by Saida Nuraliyeva | ACS and NCOA, Direct Mail, VariTrack®
Last Updated: June 2026 Quick Answer: Undeliverable mail costs high-volume mailers far more than the postage on a returned piece. For every mail piece that comes back, an organization has already paid for design, data processing, print production, postage, and the...
by Mark Toney | 100% Mail Piece Integrity, ACS and NCOA, Credit Collections, Direct Mail
When debt collectors send out letters, every single piece of mail matters. But what happens when those letters go to the wrong address or get lost? The answer might surprise you – it costs way more money than you’d think. Let’s discuss why getting mail...
by Mark Toney | 100% Mail Piece Integrity, ACS and NCOA, Direct Mail, Intelligent Mail Barcode, Services
How Much Is Bad Address Data Costing You? Imagine this: A utility company sends out 10,000 billing statements. Weeks later, hundreds of them are returned—marked as undeliverable. Customers call in frustration, payments are delayed, and the company scrambles to resend...
by Cathleen Tyson | Direct Mail
Choosing paper for a print project, unless you have been working for a printer for a long while, it can be confusing. With so many choices – like paper weight, coating, colors, brightness, opacity – you may stand there with the “deer in...